Professional Mode For Facebook Profiles

 Facebook Profiles & Professional Mode

Your main profile is the profile you create when you sign up for a Facebook account. This profile represents you on Facebook and is where you can share information about yourself with your friends and family. When you turn on professional mode, you can build a public presence as a creator and maintain your personal friends and family experience. Professional mode can help you build a public following and grow a global community.

In professional mode, you have access to a bundle of professional tools, enhanced safety features and monetization products (if you’re eligible) that can help you build your professional presence from your profile. Previously, these tools and features were available only on Pages, which meant creators had to manage their public Page separate from their profile.

When you turn on professional mode for your profile, you have access to the following updates, tools and safety features:

Profile updates

• Followers: By default, the Who can follow me setting is set to Public. This lets anyone on Facebook follow you and see your public content in their Feed. There's no limit to how many followers you can have. If you want to, you can still choose to share some updates to friends only.
• Profile category: The Intro section tells people more about you, and now it includes a profile category. When you turn on professional mode, your profile is set to the category Digital creator by default.

  • If you want to change your profile category: Go to Edit profile > Details, tap Edit and choose your Category.
• In an effort to increase accountability and transparency for everyday users, Facebook is showing more information about profiles in the profile transparency section on professional mode profiles.

Professional tools and creator opportunities

• Professional dashboard: Manage the professional tools for your profile, and get insights about your followers, post reach and post engagement.
• Invite friends to follow: Your followers on Facebook caninvite their friends to follow your profile to help expand its reach and audience.
• Post composer: Choose which audience can see your post (such as Friends or Public).
• Creator support: If you're eligible, you can get help from Facebook support.
• Get discovered: You’re eligible for Facebook to recommend your content or recommend that people follow your profile.

Monetize your content

If you meet eligibility requirements, you can use your profile to earn money on Facebook. Note: Facebook users under the age of 18 aren’t eligible for monetization at this time.

• Ads on Facebook Reels: You can place ads directly on your publicly shared Facebook Reels to earn money. Learn more about ads on Facebook Reels.
• In-stream ads: You can play ads before, during or after your eligible long-form and short-form videos on Facebook to earn money. Learn more about in-stream ads.
• Subscriptions: You can monetize the content you share with your fans to make predictable earnings and create deeper connections with your audience.

Safety features

• Privacy: When you turn on professional mode, anyone on Facebook can follow your profile and see your public content in their Feed. Your privacy settings for posts don’t change.
• Moderation assist: Assign actions for moderation assist to automatically perform, such as filter profanity, block keywords and apply rules for comments on your content, to increase your protection.
• Manage comments:Turn off comments or control who can comment on your content at the account level and post level.

Learn more